Privacy policy
Who we are
This website is operated by:
InterWebs Ltd. / ИнтерУебс ООД
10 Stefan Karadzha St., floor 3
1000 Sofia
Bulgaria
Email for privacy requests: privacy@masterful.info
We are the controller responsible for the processing of personal data described in this privacy policy.
Scope
This privacy policy explains how we collect, use, store, and share personal data when you visit our website, contact us, subscribe to our emails, download free resources, join a course, or interact with our marketing.
Personal data we collect
We may collect the following types of personal data:
Contact data
Name, email address, phone number, company name, role, and any information you submit through forms or messages.
Communication data
Messages, support requests, replies, call notes, and other communication with us.
Website usage data
Pages visited, clicks, referral sources, approximate location, device type, browser type, timestamps, and technical logs.
Marketing data
Newsletter signups, email engagement, downloaded resources, ad interactions, and consent preferences.
Payment and transaction data
If you purchase a course, service, or subscription, payment data may be processed by our payment provider. We usually do not store full payment card details ourselves.
Why we process your data
We process personal data for the following purposes:
To provide our website and services
For example, to respond to contact requests, deliver resources, provide courses, and manage customer relationships.
Legal basis: contract performance or steps before entering into a contract.
To send newsletters and marketing emails
We only send marketing emails if you subscribed or otherwise gave consent where required.
Legal basis: consent.
To improve our website and content
For example, by measuring website usage and understanding which resources are useful.
Legal basis: consent for analytics cookies and, where applicable, legitimate interests for basic non-invasive performance measurement.
To run and measure advertising
For example, using Google Ads, Meta Pixel, and LinkedIn Insight Tag after consent.
Legal basis: consent.
To protect the website and prevent abuse
For example, spam protection, security logs, and fraud prevention.
Legal basis: legitimate interests.
To comply with legal obligations
For example, accounting, tax, legal claims, and statutory record keeping.
Legal basis: legal obligation.
Cookies and similar technologies
We use cookies and similar technologies. Some are necessary for the website to work. Others are used for analytics and marketing only if you give consent.
For more details, please see our Cookies page.
Service providers
We use service providers to operate the website, deliver emails, process forms, manage contacts, analyze performance, and run ads.
These may include:
Website and landing page providers.
Email marketing and CRM providers, such as MailerLite and/or Go High Level.
Analytics providers, such as Google Analytics 4.
Advertising providers, such as Google Ads, Meta, and LinkedIn.
Security and spam protection tools, such as Google reCAPTCHA or similar tools.
Payment providers, if you purchase paid products or services.
Professional advisors, such as accountants or legal advisors where necessary.
These providers process data only for the purposes described in this policy or according to their own applicable privacy terms.
International transfers
Some service providers may process data outside the European Economic Area, including in the United States.
Where this happens, we rely on appropriate safeguards, such as adequacy decisions, the EU-U.S. Data Privacy Framework where applicable, Standard Contractual Clauses, or other lawful transfer mechanisms.
How long we keep data
We keep personal data only as long as necessary for the purposes described in this policy.
Contact and communication data: for as long as needed to manage the relationship and respond to requests.
Newsletter data: until you unsubscribe or request deletion.
Marketing contacts: usually deleted or suppressed after inactivity, unless we need to keep a minimal suppression record.
Analytics data: according to the retention settings of the analytics provider.
Contracts, invoices, and tax records: for the statutory retention periods required by law.
Who receives your data
We may share personal data with:
Service providers listed in this policy.
Professional advisors, such as accountants or legal advisors.
Authorities where required by law.
Business partners only when necessary to provide a requested service.
We do not sell your personal data to data brokers.
Your rights
Depending on the situation, you may have the right to:
Access your personal data.
Correct inaccurate data.
Request deletion of your data.
Restrict processing.
Object to processing based on legitimate interests.
Withdraw consent at any time.
Request data portability.
Lodge a complaint with a data protection authority.
Withdrawing consent does not affect processing that took place before the withdrawal.
How to exercise your rights
You can contact us at:
We may need to verify your identity before responding. We usually respond within one month, unless the request is complex or we are legally allowed more time.
Supervisory authority
You may lodge a complaint with the Bulgarian data protection authority:
Commission for Personal Data Protection
2 Prof. Tsvetan Lazarov Blvd.
1592 Sofia
Bulgaria
Children
Our website and services are not directed at children. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us.
Security
We use technical and organizational measures to protect personal data. These may include access controls, secure service providers, encryption where appropriate, account protection, and regular software updates.
No online system is completely secure, but we take reasonable steps to protect your data.
Automated decision-making
We do not make decisions with legal or similarly significant effects based solely on automated processing.
We may use basic segmentation, analytics, and marketing automation, for example to send relevant emails or measure campaign performance.
Changes to this privacy policy
We may update this privacy policy from time to time. The latest version is always available on this page.
Contact
For questions about this privacy policy or your personal data, contact:
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